Nike: Supporting You To Move In Your Ways
It doesn't matter what your ability level is, for any athlete, what matters most when it comes to working out is your mindset. Maybe you are a yoga fan who rolls out your mat whenever the mood strikes, or perhaps you can't start your day without jogging or hitting the gym session. You will choose to move your body because it is about focus, dedication, and bringing together body and mind to feel energised and calm.
Image credit Gifer on Google
Nike is all about representing the athlete's sportswear and footwear. So, how is innovation supporting you to move every day?
For athletes, their attitude towards their strength is what drives them to evolve. “My strength is gradual, my strength is a life-long journey,” says Dora Atim, a Nike Run coach. For No. 1 wheelchair tennis champion Diede de Groot, maintaining focus while competing in even the most intense matches is crucial. “I don’t focus on winning or losing, I try to focus just on the task that is in front of me,” says de Groot. And for Romane Dicko, Judo World Champion, it’s a calm confidence that empowers her. “My sport brings me a lot of serenity and also a lot of confidence in my body,” she says.
"My strength is gradual, my strength is a life-long journey", says Dora Atim, a Nike Run coach. Meet the No1 wheelchair tennis champion Diede de Groot, maintaining focus while competing in even the most intense matches is crucial. I don't focus on winning and losing, I try to focus just on the task that is in front of me."
Image credit Gifer on Google
Whichever sport you love the most, having the right kit is a huge part of feeling comfortable, confident, and ready for play. That's the core reason Nike is taking things back to basics and perfecting the most essential kit.
No matter what sp are you love to y to Nike always goes beyond to meet your need. Specific sport codes - for running, for yoga. Instead focusing on fit, function and feel. They are all about being locked in so you can go all out - compressive and supportive in all the right places. Nike sportswear you will never want to take off.
With Nike you wilexperienceng the comfort, confidence and support you require to move how you want to, you are better equipped to focus on the task at hand. Additionally, dealing with any challenges standing in your way, and learning to riup in the face of adversity.
“After a setback, I focus on what I can do to overcome that and the next day is something completely different,” says Chloe Kelly, winger for the England women’s football team. “My strength [is], I’d say, my mentality.”
