Know The Fact To Become An Ethical Consumer
Today's world requires first recognizing that consumption is not just embedded in economic relations but also fashion. Because of this, what we consume matters in our lives. We are now becoming more conscious about the artisans who create our clothes, the conditions they are being made, the quality of the cloth, and the environmental impact of our clothes as well. So, are you looking for the direction to get started on your journey of being woke consumer, scroll ahead. Being an ethical consumer, when we consume goods and other services brought to us by the economic system of capitalism, how this system works 1) Read clothing labels carefully before you buy
First is, being an ethical shopper you should be curious about reading cloth labels. Pay attention to the fine print, read the text on the tags and labels sewn onto a sort of clothes. This will provide you with either crucial information or wise words, where the product was made, the consistency of the fabrics used, and how to take care of it. Some brands like Lush have also started incorporating the names of the workers who handmade the products, delivering dialogue between the consumer and the artisan.
2) Go beyond the brand's outward
The key to being a woke consumer is to question the hidden and go beyond the obvious. Think about how the company, brand, or designer is addressing social and environmental issues. they focusing on them or are they simply being oblivious? Every company has a corporate social responsibility (CSR) to fulfill, and it's interesting to note how they are doing that.
3) Switch to natural fabrics
Being an ethical shopper, it's best to consider switching to natural and eco-friendly materials that let your skin breathe and make it comfortable—organic cotton, lyocell (a form of rayon), soy silk, hemp, and linen are some good examples. The most recommended fashion is vegan that uses no leather and animal by-products in the garments.
5) Pay attention to the brand's marketing campaigns Paying attention to this can help you understand the brand's ethics better. Other industry trends that are becoming more than buzzwords are ideas of diversity and inclusivity conveyed through advertisements, campaigns, and runway shows. Take United Colors of Benetton's recent campaigns for example, which have incorporated models of color. Another troubling aspect is greenwashing—a practice of making misleading claims about the environmental benefits of products. Reading between the lines, questioning the stain, being obvious, and being curious about what you're buying can help avoid that.
6) Reuse, reduce, recycle, and resort to slow fashion
Ethical understanding quality over quality. Shop only when needed, and borrow a rent designer clothes for special occasions. Bookmark brands like Péro and Doodlage upcycle garments in fashion-forward ways. Remember that the clothes you buy have a story—if it's a handloom product, an artisan has relentlessly toiled hours crafting it for you. Love for vintage fashion or pre-loved clothes is an alternative way of reducing your environmental carbon footprint.
7) Know what happens to your clothes after you dispose of them
The life cycle of a garment does not end with you, the consumer—it ends when the piece is destroyed, either in a landfill or in an upcycling mill. As far as possible, donate your clothes to charities, people, and brands (for example, H&M has garment collection boxes in their stores worldwide) to prolong longevity and ensure that the clothes don't end up in a landfill.
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