Lemon8: Another Exciting App Launched By China
Once a time China was a world leader in Science and technology until the early years of the Ming Dynasty. They then discovered and showed innovations such as papermaker, printing, the compass, and gunpowder that contributed to the economic development in East Asia.
A few years ago, China launched the most powerful app - Tiktok. During the Covid, people were using this to show their best skills on social media via TikTok, By that time, it become devastating and make a negative impact on lives. Those who know this app, leverage trends and build their businesses. Chinese tech, Bytedance is interrupting social media platforms again with its latest app, Lemon8
What would you expect?
Short-form video content is now building a good amount of viewers on social media. This is how short win on any platforms you are using. But, Bytedance's latest app is only for photos and image galleries. It is divided into five great categories:
Beauty
Fashion
Travel
Wellness
Food
Is Lemon8 blooming ideas?
This enticing app allows users to discover and share authentic content relevant to beauty, fashion, travel, fitness, pets, and other topics. Lemon8 allows you to connect with others with similar interests. Also, this platform is nurturing ideas to benefit everyone in our community. The majority of Lemon8's active users are based in the East. Although, it set a trend in Asia, and now getting expanded in Indonesia, Thailand, Malaysia, and Vietnam. Approx 34 percent of downloads have come from the US since it launched there in February.
Bytendance pays content creators to post on the platform, making it complex that how to play with regular users. "There are posts tagged with #Lemon8Partner, meaning Lemon8 monetizes creators and micro-influencer's post. First, it build regular users, then they became corporatized. Lemon8 is optimizing for a shopping and influence landscape from square one - and this is defining the experience Some teething issues: engagement is hard to measure. A content creator with more than 1.5 million followers on Instagram. On the Lemon8 platform, if you are posting every few days in the time frame. You will notice that most posts take time for the app to be seen. , this platform can change as it will reach more audiences in the upcoming `10 to 12 months.
Let's get Monetized our content
The process of monetization is not yet possible to tag items or add shippable links to the content on Lemon8. Yet, content creators are creating ways to let monetize their posts on this platform. Beth Bartram has almost 350,000 followers on Instagram and recently joined Lemon8. She has been using it to share fashion inspo, outfit ideas, fitness tips, and high street style guides and ideas for over-thirties, which can be shopped from my bio link. It allows influencers to upload their images and short clips to shop the product's features through a link in the creator's data to monetize her content.
Lemon8, brands, and creators need to focus on why the audience is there, whether they want to shop, and the precise messaging they are looking to communicate.
Ultimatly, from what we heard from creators who’ve had agencies contact them on behalf of Bytedance, is that they want that educational [content]: step-by-step tutorials, and makeup carousels. Where to buy [products], how much did it cost Lemon8 has a lot to give you. Many creators in fashion and beauty offer tips on how to style outfits or use beauty products, with information about the items, such as the product code and price, listen in the description. It seems like users are advertising their products through sharing and showing what's best.
