What Does Google's Decision to Include AI Content Under Premium Mean for Advertisers?

Google is considering offering "premium'" AI-powered features to make users pay for the first time. Well, it's not just about considering an ad-free search experience. It potentially introduces charges for certain AI search capabilities.

Image source Chatbots Life

This significant move comes as Google faces competition from new AI-powered chatbots and search startups. Also, it could help Google generate additional revenue without impacting its core advertising business. The company has been exploring ways to incorporate new AI technology into its services, including its search engine, in response to the emergence of popular AI-powered chatbots and new search startups. The potential introduction of paid AI features could bring in more revenue without impacting its core advertising business.

In response to the emergence of popular AI-powered chatbots and new search startups. Google had been cautious due to the high costs associated with AI technology. Nonetheless, analysts believe that charging for certain AI search aspects could provide Google with an opportunity to boost its subscription sales.